First Statewide Recycling Campaign Underway

State officials say about 45-percent of Georgians are not committed to recycling. Because of that, the state’s first campaign to promote the effort begins today with a multi-media blitz. The campaign is targeted mainly at the 25-to-34 year-old age group, hoping to change the behavior and reasons for those who don’t recycle. Officials say more than 40-percent of items that end up in the average Georgia landfill could have been recycled but are wasted. Numerous communities across the state have curbside recycling and drop-off location programs. Details on the campaign can be found at YouGottaBeKidding.org